Who lives in a pineapple under the sea? Most kids hear this first line and they will quickly scream–SpongeBob Square Pants! The iconic cartoon is known all over the world for their notable characters and locations in the show. A Texas company is attempting to capture this love for the show in their creation of a “Krusty Krab” restaurant, but Viacom is filing suit to halt the creation.
The “Krusty Krab” is the restaurant that employs SpongeBob and makes the best burger in Bikini Bottom. The recipe to the “Krabby Patty” is secret and the main villain, Plankton, plots to steal and use it to make his rival restaurant, the “Chum Bucket”, popular. Other than being insanely cheap, Mr. Krabs keeps his recipe tucked away in a safe. SpongeBob is the fry cook for the restaurant and whips up the the best burger in Bikini Bottom.
IJR Capital Investments, a Texas corporation, filed the trademark for the name “The Krusty Krab” to use for restaurant services. The application current status is still being reviewed. There has been an extension of time to file a Statement of Use.
On January 26, Viacom filed suit in Texas against IJR Capital Investments The Viacom conglomerate has used the “Krusty Krab” location outside the TV show in toys, games, apparel, and motion pictures. Though, Viacom has never turned the fictional restaurant into a real-life version of itself. Viacom is arguing the use of the mark is identical in appearance and sound to theirs and this can create confusion.
This is not the first time that restaurant from Bikini Bottom was the motivation for a real life counterpart. There was one built in Palestinian city of Ramallah by Salta Burgers and resembles the cartoon eatery in painstaking detail. Even down the flags placed on the roof and the boat-shaped doors. There was another restaurant with the name in Costa Rica, but it closed down after being open for one year.
Here is a gallery of the Krusty Krab in Palestine